Domain Audit:
You are going to need an purchase an address for your website. This is referred to as a domain name or URL (universal resource locator), also known as website address. You purchase, manage and pay for this address annually through a certified Domain Registrar. This is not your actual website, files or database but rather a unique website address that only can be owned by you. Google’s preferred domain name starts with a security certificate (https://) the World Wide Web header (www.), the address (yoursiteaddress) and the ending (.com). It’s best to stick to this structure when buying a domain name.
Reference Links:
Tips: When Registering your Domain Name
- Buy it yourself – don’t have a web company purchase it for you
- Write down your login, password, last 4 of credit card used, pin number
- Make sure you use your actual company name, address and phone number
- Say NO to the privacy (do you want to make your registration private)
- Say NO to all the extra upsales the system will try to push you to sign up for (hosting, seo, website builder, etc)
- Buy it for at least 3 years
- Make sure you are set up on AUTO RENEW! With a good credit card on file.
- Buy the .com version of your website
- Integrate Key Phrases into your domain if possible
- Keep it short
Initial Baseline Assessment – Today’s Date: ________________
Days/Years Old ______________________ Days ______________________ Years
Domain Created On Date ____________________________________________
Domain Expires on Date ____________________________________________
Last Updated Date ____________________________________________
Your domain registrar ________________________________________
Hosting History ____________________________________________
Name Servers: ____________________________________________
Name Servers: ____________________________________________
Check all that apply to your business today – meaning, these exist or are valid today.
- Your domain register a reputable/ICCAN certified registrar (i.e. Godaddy, Hostgator, 1&1)
- You are the registered owner and administrator on your domain registrar account
- You have administrator logins and passwords
- Your domain is registered for at least 3 years
- Your domain is setup on auto renew with a valid credit card
- You receive notifications to your business email about your domain
- You are utilizing a email address at your domain.com
- Your domain details are public (not privately registered)
- Your correct business name, address and phone number are public on your registrar